I spent my entire young life listening to  my family drone on about sports. Any sport, conference, athlete, game could be discussed for hours; I  thought I learned to tune it out….

When you play college sports, you are often “redshirted,” meaning you don’t play in games for the first season enrolled in university. Your “freshman” season is when you actually play; you’re actually an academic sophomore. Manny, (my favorite brother of that particular hour of that particular day) was talking about the new players on the team, and how they were teaching him Spanish; “they're so funny, and they're true freshmen”.  

On rare occasions, academic freshmen play their first season, making them “true”. They're given extra responsibility, pressure, and grace. It's exceptional and exciting. They're bound to make more mistakes, but possess the talent and gumption to make up for it. 

I became mildly obsessed with this concept, this specific energetic trajectory. I still am trying to distill and define this way of being. True freshman energy became a catalyst for how to make decisions in my life; what's the best that can happen? 

These clothes are for women that are enriched in their own lives. The garments are designed to be comfortable and versatile enough to last all day, through all possible destinations;

A skirt that you wear to Monday jazz night with a red lip and throw on the next day to pick up some groceries. 

I think of a book I read as a child, the narrator found out her mother’s favorite summer cocktail  dress was the very same she’d been married in. The narrator finally understood  the extra magic in her mother as she shimmered through those special July evenings…

The garments are crafted and designed with the intention that they are made for life, for energy, for last minute events and dinners, breakfast meetings and kissing. Clothes that feel like “you”, not like a costume. You can feel the difference. You make the clothes beautiful. They’re made for the women who want to live and walk and sit and eat and stretch in them, without sacrificing beauty or sensuality. 

The best fashion advice I ever received, my friend (and creative director) Caileigh gave to me. I asked how to “dress up” a beloved but simple dress; “with your energy”. 

<3 Mimi